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Senior Product Designer·AI products

Topaz Labs makes AI tools for photo and video enhancement. When I joined as one of its first product designers, the company sold eight or nine products — mostly Photoshop plugins — each with its own layout, name and installer, so every launch started from zero. I helped rebrand the apps and built a new design system that gave them one shared shell: canvas, model panel, compare and export in the same place in every product.

On that foundation I designed the standalone desktop apps, 23 web tools, the mobile app, the video API and the marketing site — including onboarding that lets people try a model on a sample photo and see a 400% reveal before they commit. It is still the design language Topaz ships on today.

  • Product design
  • Design system
  • Brand & identity
  • Desktop, web & mobile
  • Onboarding
  • AI product UX
  • Prototyping
Interactive prototype

Live and clickable — explore it, or press “Play demo” inside for a guided tour.

Topaz Labs — a desktop app with canvas, model panel, compare and export in one shell
The problem

The models were already best in class, but each product was its own island — different layouts, names, colours and installers — so nothing a customer learned in one app helped in the next, and every launch started from zero. The system put one shell around all of them: the canvas, model panel, compare and export sit in the same place in every Topaz app, then and now.

Topaz Labs — one of 23 web tools built on the same layout
Topaz Labs — an upscale model running on a sample image
Craft

AI tools ship heavy — multi-gigabyte models, GPU checks, downloads. The onboarding hides that weight: models download in the background while you start, the first launch quietly checks the GPU and picks local or cloud rendering, and a model runs on a sample photo with a 400% reveal before anyone commits.

Topaz Labs — the before/after compare view at a 400% reveal
Next projectKraken

I’m always open to discussing new projects, creative ideas, or opportunities to be part of your visions. Just reach out!