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Senior Product Designer·Compliance & KYC

For Coinbase, one of the largest crypto exchanges, I led the product design of an internal compliance platform. The work centered on KYC and zero-state flows across both web and mobile.

I extended the existing design system to cover these new compliance surfaces, so the flows felt native to the wider product while meeting the demands of a highly regulated domain.

  • Product discovery
  • Product design
  • User flows
  • UX research
  • Wireframing
  • Design system
  • KYC design
  • Compliance research
Coinbase — screen 1
Context

Internal compliance surfaces rarely get the same care as the consumer app. The brief was to bring KYC and zero-state flows up to that standard — trustworthy, legible, and unmistakably part of the wider product, even under heavy regulatory constraints.

Coinbase — screen 2
Coinbase — screen 3
Coinbase — screen 4
Design principle

In a regulated flow, a blank screen is a blocker. Zero states were designed to explain what is needed and why, and security prompts were framed as clear, ranked actions — update password, upgrade 2FA — so people always had an obvious, safe path forward.

Coinbase — screen 5
Coinbase — screen 6
The system

Rather than invent new patterns, I extended Coinbase's existing design system to cover the compliance surfaces. New components inherited established behavior and accessibility, so the flows felt native and reviewers could trust them at a glance.

Coinbase — screen 7
Next projectWood Mackenzie

I’m always open to discussing new projects, creative ideas, or opportunities to be part of your visions. Just reach out!